By Vice Chairman and Chief Scientific Officer Dr. Carl Hastings
It’s always exciting when someone new starts taking Reliv products. They like the taste of the shakes and how simple it is to take the products. But we find what keeps them coming back for more are the improved health results they see like having increased energy. These inspiring health stories are a result of The Reliv Difference.
What Is The Reliv Difference?
For more than 25 years, we have remained committed to developing nutritional formulas based on four principles that define the Reliv Difference:
The body can only use nutrients that it can readily absorb. Reliv’s shakes and specially designed capsules provide the body direct access to the nutrients they contain, providing greater benefit from each serving.
Many vitamins and minerals only perform at their best when combined with other nutrients. This is called synergism, and it’s the key to why Reliv’s balanced formulas work when other supplements don’t.
3. Optimal Nutrition
Reliv goes beyond the minimum daily requirements to follow the standard of optimal nutrition, developed by researchers who have shown that higher levels of key nutrients are essential to good health and well-being.
4. Guaranteed Quality Ingredients
Our ingredients come from the most reputable suppliers and undergo rigorous testing when they first enter our facility, and again in each step of the manufacturing process. And because we own our manufacturing facility, we are able to ensure product purity and potency in every can — guaranteed.
The Reliv Difference allows us to apply complicated scientific principles like bioavailability and synergism to develop effective nutrition formulas that promote a healthy body, mind and spirit.
What Does This Mean For You?
Reliv makes advanced nutrition simple for YOU. And you don’t have to be a doctor or scientist to understand that nutrition and health are tied together. Studies conducted over the past several decades have continued to reveal the connections between nutrition and health. More recently, scientists have worked to identify how specific nutrients affect our bodies. While this research has tremendous applications in understanding how to maintain health and prevent disease, it has also served to create confusion for those who are using nutrition to be proactive with their health.
Where We Are Today With Nutrition
Macronutrients, micronutrients, anti-oxidants and phytochemicals are 20th-century terms developed to explain how even the simplest food is a complex and dynamic matrix of nutrient compounds. A carrot is more than just a carrot. It is fiber, vitamin C, beta-carotene, etc. But the perplexity doesn’t end there. Food production and processing variables directly affect the nutrient content and quality of foods resulting in tremendous differentiation between foods that seemingly appear to be the same.
While specific nutrition philosophies are controversial, one fact that most health professionals do agree on is that the typical Western diet is not meeting our nutrition needs. Soaring rates of obesity and type 2 diabetes point to an oversupply of macronutrients, such as protein and carbohydrates. But the undersupply of micronutrients, such as vitamins and minerals, may constitute a health threat just as serious, since many chronic health conditions are now being tied to micronutrient imbalances. There is a critical need for dietary supplementation to counteract the negative impacts of our present lifestyles. That’s where Reliv comes in.
Contrary to scientific developments, nutrition has shifted to focus more on overall health, as opposed to pursuing individual nutrient benefits that may or may not affect a specific aspect of health. We have developed our formulas based on ingredients working synergistically to provide maximum benefits and optimal health. This approach to advanced nutrition, combined with a passion for innovation, assures every Reliv product provides much more than the individual nutrients listed on the label and delivers results that you can’t get anywhere else.
Reliv makes advanced nutrition simple. We are proud to deliver a complete, balanced, and optimal blend of the vitamins, minerals, antioxidants, proteins and phytonutrients the body needs to thrive.